From Market Insight to a Shipped Release

StoryHlpr takes your product team from "what should the next release be?" to a shipped, tested and marketed release. Market insight becomes a release focus, user journeys, features, user stories with acceptance criteria and a test plan. Four offices do the work, by people or by the built-in AI, and you approve the result.

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5 Release Phases
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StoryHlpr Board Room: release phases Strategic choices, Define, Build and test, Launch, and the issues to resolve

From Market Insight to a Shipped Release

One place for strategy, product, quality and marketing, with you as the CEO who approves

From Market Insight to Release Focus

Competitors and target segments are tracked with timestamped facts. Pick the focus areas for a release, work out their user journeys, and every feature traces back to a journey you approved.

Four Offices, One Release

Strategy, Product, Quality and Marketing each own their part: journeys, features, user stories with acceptance criteria and a test plan.

Human or Bot, Same Lifecycle

Any task can be done by a person or by the built-in AI. Tasks flow Draft, Planned, Ongoing, Ready, Approved, and only the CEO approves or sends back with feedback.

Guided Release Workflow

A new release moves from focus areas to approved user journeys, then to feature proposals, feature selection and refining into stories and test plans.

Board Meetings

A scheduled or manual meeting is one short AI-generated conversation between the offices. It ends with the issues that block the release, for the CEO to resolve.

Connect Your Coding Tool

The MCP connector lets Claude Code, opencode and other tools pick up the next planned feature with its stories and criteria, mark it Implemented and record test results.

See It in Action

From a short product description to a planned release, every step reviewed by you

Guided onboarding: pick or edit AI-written options for your product identity, audience and problems
1. Describe your productGuided onboarding turns a short description into a pitch, personas and problems solved.
Strategy Office listing competitors Wag!, Rover, Pawshake, Care.com and PetBacker with their features and personas
2. Know your marketThe Strategy agent discovers competitors and keeps timestamped, verifiable facts about them.
Release focus in the Strategy Office: focus areas with AI-drafted user journeys to review and approve
3. Define focus and journeysStart a release, choose its focus areas and work out the user journeys behind them. You approve every journey.
Feature selection grouped by the user journey each feature serves
4. Pick the featuresProduct proposes features that each serve an approved journey. You choose which ones go into the release.
Board meeting conversation between the Strategy, Product and Marketing offices
5. Run the board meetingThe offices talk through where the release stands and end with the issues that block it. You approve work or send it back with feedback.

Why Product Teams Choose StoryHlpr

Clear evidence, clear ownership, one approval gate

01

Evidence-Backed Features

Every proposed feature traces back to a user journey you approved, built from the focus areas you chose. No more building on a hunch.

02

You Stay in Control

Bots assist, they do not replace the human workflow. Every task, whether done by a person or the AI, lands in Ready and waits for CEO approval or feedback.

03

Quality and Marketing Built In

Test plans are produced alongside the features, and Marketing turns them into segments, messages and campaigns, so a release is tested and marketed, not just built.

04

Your Coding Tool Picks It Up

Planned features arrive in your AI coding tool over MCP with stories and acceptance criteria, and test results flow back to the release readiness view.

Simple, Transparent Pricing

Every new organisation starts with a free 14-day trial of Pro

Free

$ 0 /user/month

Try the workflow on a single project.

  • ✓ 100K AI tokens / month
  • ✓ 1 project
  • ✓ MCP connector & GitHub integration
  • ✗ Competitive analysis
  • ✗ Quality & Marketing offices
Get early access

Startup

$ 30 /user/month

Strategy and product work with competitive analysis.

  • ✓ 100K AI tokens / month
  • ✓ 3 projects
  • ✓ MCP connector & GitHub integration
  • ✓ Competitive analysis
  • ✗ Quality & Marketing offices
Get early access
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Pro

$ 50 /user/month

All four offices for teams that ship tested and marketed releases.

  • ✓ 500K AI tokens / month
  • ✓ Unlimited projects
  • ✓ MCP connector & GitHub integration
  • ✓ Competitive analysis
  • ✓ Quality & Marketing offices
Get early access

Enterprise

Contact us

Custom solutions for larger organisations.

  • ✓ Unlimited AI tokens
  • ✓ Unlimited projects
  • ✓ Everything in Pro
  • ✓ Dedicated support
  • ✓ SLA
Contact Us

Yearly billing costs 10× the monthly price. AI is built in — no API key needed. Prices in USD.

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